In 2010, BA became a first-class partner for Comic Relief by teaming up to launch the Flying Start initiative. Using on-board collections, customers are encouraged to donate their small change to help make a massive difference to children living incredibly tough lives at home and overseas.
The fantastic BA staff also get on board to raise tons of cash, with everyone from engineering and cabin crew to baggage handlers and operations doing their bit to fundraise for both Sport Relief and Red Nose Day.
They’ve also raised funds by breaking two Guinness World Records for us: one for the World’s Highest Concert and another for the World’s Highest Harlem Shake. And, with many more fundraising events on the horizon, flying colours go to everyone at BA.